free of petroleum
or titanium dioxide
Everything you put on your skin should be edible. We used this adage as the basis for drawing up our restrictive list of synthetic, non-renewable, unethical, allergenic ingredients that we would substitute with as many safe, botanical active ingredients from fully-traceable sources as possible. Thus all our formulas are, among other things, completely free of petroleum or titanium dioxide.
NO CHEMICAL PIGMENTS
95% of colourants used in conventional makeup are obtained using synthetic pigments – CI – derived from petroleum.
A more ethical approach set us along the path towards new organic sources and led to us developing our own expertise in the field of plant-based colourants.
RESPONSIBLE MICA
We have joined the international Responsible Mineral Initiative (RMI). Its new worldwide standard aims to guarantee that MICA is sourced according to environmental and social criteria, under the guidance of the OECD.
NO TITANIUM DIOXIDE
We go even further than industry norms by instructing our R&D department to work on formulations that are free from titanium dioxide.
This ingredient, used for adding opacity, has been classed as potentially carcinogenic, but is still authorised for use in cosmetics, even though it has been banned from use in the food industry since 2020.
We have chosen to banish it now so you can be sure that our products are 100% safe.
CERTIFIED AND AUDITED
International certifications such as ECOCERT ensure that our values align with the strictest international regulations.
From sourcing our ingredients to packaging and recycling, every stage of our manufacturing process is audited annually. It’s our way of guaranteeing our relationship is built on total transparency and trust.
