What's wrong with titanium dioxide?

Titanium dioxide, or TiO₂, is still permitted as a cosmetic ingredient in its microparticle form, with particles larger than nanoparticles. Titanium dioxide has been banned from food products due to concerns about its potential carcinogenic effects. Given that women may ingest lipstick over the course of their lifetime, we have chosen to remove titanium dioxide from all our formulas as part of our commitment to product safety.

What does ECOCERT Organic certification offer me?

ECOCERT certification is currently the most stringent international cosmetics certification, going far beyond the exclusion lists established by brands or retailers themselves. It ensures full product traceability and restricts the use of numerous ingredients that may be harmful to your health or the environment.It guarantees that manufacturers' formulas are natural or organic and that their eco-friendly packaging is fully recyclable. ECOCERT certification is renewed annually following an internal audit.

What are the benefits of your products?

All our products are formulated with oils, butters, waxes and other ingredients sourced from organic farming, naturally rich in beneficial compounds. They help hydrate and protect your skin every day. We also incorporate other natural active ingredients, such as hyaluronic acid, which helps restore volume and firmness, and probiotics, which help maintain the skin’s natural balance.

How do I refill my lipstick case?

Our lipsticks are refillable. Each lipstick consists of a transparent, bio-based case designed to last a lifetime and a refillable cartridge containing the lipstick itself. Once your lipstick is finished, you can simply purchase a new refill in the same shade or choose a different one to switch up your look.

How can I choose my shade with confidence?

If you're unsure about your shade, we offer complimentary shade exchanges after purchase. Because finding the color that brings out your natural beauty should always be a pleasure.

011. Rouge Alizarine
Lipstick . 24h du Mans Edition

Name: 011. Rouge Alizarine
Brand: Le Rouge Français
SKU: BIOS24H
Price: 55.00 EUR
Availability: InStock

Vibrant

Hydrating

Comfortable

24H • Le Mans Start

Drivers, start your engines!
The lights are still red at the pit exit, and anticipation electrifies the crowd. Every breath echoes the raw energy that comes just before the rush of speed. In just a few seconds, the momentum will be impossible to hold back…From the desire to capture this exhilarating moment came "Le Mans Start." On the lips, this red becomes an invitation to cross the line, accelerate, and dare. A red that reminds us life is a race, and every great journey always begins with a single start.

Pigment Technology : plant-based color without petrochemical dyes.

Texture : creamy, balmy comfort l Long-lasting color.

High Tolerance : titanium dioxide-free, synthetic fragrance-free.

Certified Beauty : Up to 100% Ingredients of Natural Origin • Vegan

011. Rouge Alizarine

55,00€

This product is certified: Made in France • Vegan • Eco-Refillable

Madder . Rubia Tinctorum

A blend of organic red pigments and plant-derived alizarin extracted from the common madder (Rubia tinctorum). As early as Ancient Egypt, Cleopatra—the most celebrated of queens—used it on her lips as a symbol of seduction. Textiles dyed with this remarkable pigment have been discovered in the tomb of Pharaoh Tutankhamun, among the ruins of Pompeii, and in the ancient city of Corinth. Alizarin is renowned for its exceptional biological properties.

Pantone: From Vibrant Red to Deep Pink
Propriétés: Antioxidant • Anti-inflammatory • Soothing
Origine: France

21-day consumer use test under dermatological supervision, conducted by a certified laboratory on 20 women.

91% found the coverage to be ideal.
74% confirmed at least 4 hours of wear.
78% reported softer lips.

Each formula is enriched with plant-based active ingredients, carefully selected for their proven benefits and high performance. True to Le Rouge Français' botanical expertise, our ingredients are responsibly sourced in their most natural form, with no petrochemical derivatives or plastic-based ingredients.

Shea Butter

Repairing and softening

Jojoba and Apricot Oils

Nourishing and strengthening

Carnauba Wax

Softening and protective

Application

Apply your lipstick from the center outwards to the corners for a precise line. Layer coats depending on the desired intensity: a delicate veil for a natural glow, or a generous application for a bold color.
Its melting texture instantly blends with the lips, revealing intense and luminous color, while leaving a feeling of absolute comfort.

Ingredients

RICINUS COMMUNIS (CASTOR) SEED OIL*, CANDELILLA CERA, BUTYROSPERMUM PARKII (SHEA) BUTTER*, CI 15850 (RED 7 LAKE), CI 12085 (RED 36), C10-18 TRIGLYCERIDES, COPERNICIA CERIFERA (CARNAUBA) WAX*, PRUNUS ARMENIACA (APRICOT) KERNEL OIL*, ORYZA SATIVA (RICE) BRAN WAX, CI 15985 (YELLOW 6 LAKE), TOCOPHERYL ACETATE, RUBIA TINCTORUM ROOT EXTRACT, CI 45410 (RED 27 LAKE), POTASSIUM ALUM, SODIUM CARBONATE
*Ingredient from organic farming

95% of the total is of natural origin.
81.5% of the total ingredients are from organic farming.

100% Recyclable Materials

As a brand certified by the international ECOCERT label, all our materials are required to be 100% recyclable or biodegradable. Our cases and bottles are made from plant-based bio-based materials and glass. The lipstick cartridges are made of aluminum. Other accessories are made of wood, polyethylene, or metal. The packaging boxes are made from FSC-certified wood sourced from sustainably managed French forests.

Size: 0.14 oz, refillable

99% of colour is synthetic.
Ours is plant-based.

no petrochemicals or titanium dioxide

THE PROMISE OF EXCELLENCE

POURQUOI CERTAINS DE NOS ROUGES À LÈVRES CONTIENNENT-ILS DES SELS D’ALUMINIUM ?

+ −

Certains de nos rouges à lèvres contiennent de l’alun de potassium (Potassium Alum), un sel d’aluminium utilisé en association avec nos pigments végétaux pour fixer et stabiliser la couleur. Il n’est donc pas présent sous sa forme libre dans la formule.

Le Comité scientifique européen pour la sécurité des consommateurs (CSSC) a évalué la sécurité des composés d’aluminium en cosmétique. Ses évaluations, actualisées en 2024, concluent que leur utilisation est considérée comme sans danger pour la santé, aux concentrations et dans les conditions d’utilisation étudiées.

WHAT IS PLANT-BASED COLOUR?

+ −

Le Rouge Français stands out as a global pioneer in the use of plant-based pigments to color its makeup products. We draw from an extensive library of hundreds of botanical dye plants, carefully selected for their unique coloring properties and biological benefits. These include madder, sorghum, indigo, Corsican chestnut and Damask rose. These plants are native to the regions where they are grown, helping to preserve biodiversity and support local economies.

WHY DO OTHER BRANDS USE PETROCHEMICALS?

+ −

99% of the cosmetics industry relies heavily on synthetic pigments derived from petrochemicals (petroleum-based substances), or at best, mineral pigments, which come from non-renewable resources. These pigments are inexpensive, easy to manufacture and reproduce. We choose plant-based pigments to guarantee absolute safety, protect your skin and safeguard your health.

011. Rouge Alizarine
Lipstick . 24h du Mans Edition